Build like you’re gonna raise a fortune.
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Pixel Vault, where I built the founding applications that raised $100M and their legendary digital collectables worth $250M
When I began at Pixel Vault, the company was brand new with just a few people.
Three artists and designers, among them Chris Wahl, a veteran artist from DC Comics.
The success of Wahl's art suddenly gave the owner a ton of homework in building out a massive technological roadmap.
That was great except they had no tech team at all.
I found this out in one, simple exchange:
“What do you want me to work on?”
“What can you do?”
The truth was I was so new that I didn't even know.
All I knew is that I wanted to work on everything and they were offering it.
However, users deserve a dedicated engineer handling their money, so I drew the line there.
What that left was the entire web stack.
I got to choose, so vanilla html, css, js, php, and postgres.
So the team of programmers consisted of me and one other guy for about a year.
In that time we raised an absurd amount of money while receiving unprovoked accolades from users about how well our software worked.
I remember one user asking if we were using an atomic clock to launch.
They were close.
I was just running a deploy script a couple seconds before the deadline so it would go live at the exact time.
I'll never forget the thrill of hitting that deploy button.
Nor the thrill of getting on a screen share with a user to work through an issue with them.
A little after that first year we had become a team of over a hundred people, many of whom are my friends to this day.